Ideal Target Audience Member

This is a photo of Freddie, he's a 17 year old AS level student and an example of our ideal target audience member. Freddie's favourite film is Never Let Me Go because it deals with potential elements of social realism but a darker side of potential society. He is also a fan of reality tv like X factor, Britains got talent and Big Brother. Freddie spends his free time on facebook and working his part time job, when he's not keeping up to date with new semi reality programs like Made in Chelsea.

How we attracted/addressed our audience

Media Studies - Attracting Our Target Audience

What Institution Would Distribute Our Thriller

·        I think warp would be interested in producing our thriller because our thriller is a dark comedy set in game shows that exist nowadays and Warp has produced Four Lions which is also a dark comedy about a problem that exists in the world. Warp also takes first time directors and makes low budget films with them. Warp work in convergence with film4 to fund their films with experimental first time directors, Film4 release the film directly onto into their TV channels and on DVD the same day in order to capitalise on profits and make sure they get a return on their investment. Film4 can recoup their expenditure on the film if the film is successful through advertisement by increasing the price to advertise in the breaks of that film. Warp would make money from this film by marketing it on DVDs, pay per view and in cinemas/box office like it has done with ‘four lion’. Warp specialises in first time directors and low budget thrillers. Warp made the film Submarine which is also slightly similar to ours in that it’s a comedy with a serious undertone and story line. Warp seems to target an audience in the age range of 16 – 24 which is a similar audience that we want our thriller to attract which is also why I think Warp would produce our thriller. Warp typically produces thrillers with low budget actors that appeal to 16 to 24 year olds, such as the mighty boosh film which hadn’t made any films before. Warp made the film ‘This is England’ which fits into our style of social realism and representation of social classes.

·        The target age for my thriller is age 16-24. They may like the film because it relates to everyday shows that this age group watches. A majority of the actors are also in this age range so they appeal to an audience of the same age. Each character is designed to be part of a specific social group that’s found in an everyday society, to place it into a social realism genre which creates a niche audience for our thriller, much like the audience that ‘This is England’ is aimed at only we’ve tried to widen our audience slightly by giving it a reality TV style glaze which conforms to the dominant style of popular TV. However our film is still very much a low budget art house film and therefore applies directly to a niche audience.

Social Representation Within the Thriller

Our thriller is all about the representation of social classes within a modernised extremist society. We take social groups such as smokers and radicalise the outlook people have on them. With in current society we know groups such as criminals, the homeless and even smokers are looked down upon. Our thriller uses these character types to infuse an element of exaggerated social realism into our thriller. For example the attitude to smokers is polarized purely through a smoker being forced into a game show where she must fight for her life against others who are also looked down upon. We tried to make the cast of our thriller the social throw aways of society. We subvert dominant ideologies of male dominance in our thriller by making the lead role a female. Although she is killing loads of people we're on her side which forms our thriller into a transgressive thriller. She is a counterpoint to the other members such as the druggy and the smoker because we dont side with them. Every character apart from the homeless single mother is represented in a negative light but we have a relationship with the single mother which subverts the dominant ideologies of single mothers living of welfare benefits displayed by newspapers such as the dailymail, she subverts this ideology by being clearly enterprising which represents her in a positive light and creates a contrast with the viewers idea of the character and the reality of the character within the thriller.

Ninety-two per cent of single parents are female, and Britain has more single parent families than anywhere else in Europe

Britain is the European leader when it comes to children being raised by just one parent.
Children who grow up in one-parent homes are more likely to suffer  poor health, do badly at school and  fall into crime or drug abuse when they are teenagers.
The latest figures show that the number of single parent families with dependent children in the UK went up from 1,745,000 in 2001 to 1,958,000 last year.

This is an example of how other medias represent our character of a single mother, the dailymail clearly villifies single mothers and in fact all single parent households.

 

14th century castle gutted in blaze sparked by two young boys who had sneaked into grounds to smoke their first cigarette

An historic 14th Century castle was gutted in a fire sparked by children trying their first cigarette.
Police say two boys set fire to some tinder dry grass at the foot of the imposing Krasna Horka in eastern Slovakia after sneaking in to the castle grounds to experiment with smoking.
Jana Mesarova, police spokesman for the eastern Slovak region of Kosice, said: ‘A unit sent to the site found that two local boys aged 11 and 12 were trying to light up a cigarette and because of careless use of safety matches, they set grass at the castle hill on fire.'

Up in smoke: A fire rips through the Krasna Horka castle, near Roznava, eastern Slovakia, after police suspect a discarded cigarette lit dry grass nearby

Children under the age of 15 cannot be prosecuted in Slovakia.
More than 80 firefighters were called to tackle the ensuing inferno which tore through the ancient hill-top building within minutes

This is an example of the Dailymail taking a stab at smokers, its clearly publishing this story to show smokers in a negative light because this is an event that took place in Eastern Slovakia and the Dailymail is a British paper, house fires are not uncommon in Britain so we can the connotations of publishing a foreign story about a fire caused by smokers is that they're taking up an opportunity to bad mouth smokers.

How does our product respond to the conventions of real media products

Media - How Does Our Thriller Conform to Thrillers Conventions

Editing Task

We began by uploading all the shots we had filmed to final cut pro. Once this was done we then marked each clip with alternate, interview, good or best shot type and added labeled markers to each clip to mark the action and a good place to cut into. We wanted to create meaning for our target audience by giving it the game show style through editing in an x factor style character montage in the first part, using a voice over introducing the show and giving the thriller introduction a theme song. It follows the normal conventions through the high paced action and constant danger of the show, reinforcing the thriller image is the killings that invoke thrills. We used match on action in order to create continuity throughout the thriller and make our editing techniques seem invisible. We used a montage right at the begining to give a preliminary view of the characters without it taking too long, this also helped show the game show style of our thriller. When the homeless mother jumps out of the bushes to attack another contestant, we use a match on action to give different angles and perspectives on it while keeping the editing invisible. Our thriller is successful because of its abillity to mimic the conventions of reality TV but also mix that with thriller style. We used the montage and soundtrack at the begining to create a high initial pace to the thriller that also safely secured it into this genre, the pace slows down when we see the introduction of the last shows winner to create feelings of empathy for her situation. We edited into this clip sequence by extending the length of clips and slowing the cuts between each shot which slowed pace as well as the much slower soundtrack we put to it. We built up our hero by giving her more camera time and by giving her character the title of winner from the last show. We juxtaposed two sides in one character, on the one side she was the heroine and liked by the audience but on the other she's running round mercilessly killing other contestants.

Delicatessen

http://youtu.be/VtbTe52lmlc

The titles for this film are woven into the mise-en-scene which keeps the flow of the opening title sequence smooth. The camera pans along the mise-en-scene crediting each personnel on a piece of mise-en-scene relative to their role. The whole setting, including the music, sets the film up for a french style massacre film. The colour scheme gives it a more post-war feel. The intro works well to set up the film as a surreal massacre thriller. The biggest part of society to rate this film was male but within that male aged 35-40, this film clearly appeals to that audience by its world cinema style and set up as an adult film.